3 Canadian brands, 3 White Tees
Danali has called Winnipeg home since 1979 and the white t-shirt has been staple for all those years.
These 3 Canadian Brands, Naked and Famous Denim, Reigning Champ, and Patrick Assaraf create 3 different white tees that depending on your personal style, will create the backbone of your closet.
Video transcription:
Edited for clarity
We're gonna look at three different white t shirts from three Canadian brands at three different price points. Let's dig in.
So first off, we're gonna start with Naked and Famous. It's a circular knit t-shirt, which means no side seams. This is a great, comfortable everyday t-shirt at an excellent price point, $47.
Next up, we've got our Reigning Champ OG Fit midweight t-shirt. This is also 100% cotton. They use this beautiful flat seam throughout the t-shirt. If you like your t-shirt a little bit of a looser fit, this is definitely the one for you. Coming in at $68.
Next up, we have our Patrick Assaraf t-shirt, also a Canadian brand. 95% Peruvian pima cotton. It also has 5% spandex, which gives it a nice bit of stretch. This one is a little bit of a slimmer fit from our other two. It's got a very sort of a fine edge finish to it. I would say that this t-shirt is great if you want to do a look with a blazer or something a little bit sharper and more dressy. Comes in at $79. Which one is right for you?
Naked and Famous Denim Circular Knit T-Shirt
With a name that mimics celebrity-obsessed culture, Naked & Famous Denim works against the grain to provide valuable luxury products - without the nonsense. Launched in 2008, their core passion is for Japanese selvedge denim, high-quality materials, and creativity. All products are proudly cut, made and sewn in Canada. Always have been, always will be.
The Circular Knit Tee by Naked & Famous Denim is a premium, mid-weight t-shirt made in Canada from 10oz ring-spun cotton jersey. Using ring-spun yarns results in finer, stronger, and more durable cotton—delivering a soft yet substantial feel ideal for everyday wear.
Circular knit on vintage loopwheel-style machines, this tee is made without side seams for a clean, tubular construction that ensures lasting comfort and structure.
The Circular Knit Tee offers a standard fit—not too slim, not too loose—designed to suit a wide range of body types while maintaining a clean silhouette.
- 10oz ring-spun cotton jersey
- Circular knit – no side seams
- Standard fit
- Crewneck with short sleeves
- Durable with soft hand feel
- 100% cotton
- Made in Canada
Reigning Champ Midweight Jersey T-Shirt
Reigning Champ designs and manufactures premium athletic wear and more. Their process is guided by their principles: Respect the details. Master simplicity. Reigning Champ designs and develops signature fabrics, emphasizing rugged construction and unrivalled comfort. Reigning Champ is based in Vancouver, BC, where they have crafted year-round staples since 2007, including best-selling fan-favourite t-shirts, sweatshirts, crewnecks, hoodies, sweatpants, cardigans and more.
The Midweight Jersey T-Shirt from Reigning Champ is a timeless essential, crafted from premium cotton that balances structure with a soft, comfortable hand feel. Designed with a standard fit, this Reigning Champ t-shirt features a straight cut through the chest and hem for a clean, classic silhouette.
Built to last, this tee is preshrunk to maintain its shape and finished with Reigning Champ’s signature flatlock seams, set-in sleeves, and a wide rib collar. Professionally washed after sewing, it resists shrinkage and delivers lasting comfort wear after wear.
A versatile staple that pairs effortlessly with denim, sweats, or layered under jackets, the Reigning Champ Midweight Jersey T-Shirt embodies the brand’s focus on understated style and exceptional craftsmanship.
- Preshrunk for lasting fit
- Flatlock seams
- Set-in sleeves
- Premium rib collar
- Natural shoulder seam placement for a more balanced silhouette.
- A straight fit through the chest and hem, maintaining consistent width without tapering at the waist
- 100% cotton
Patrick Assaraf Pima Cotton Crew Tee
The line of luxury men's basics designed by Patrick Assaraf embodies his many schools of thought from over three decades of a rich career in menswear fashion. Inspired by the European elegance and tailoring of Italian menswear, the Patrick Assaraf line is a contemporary take on luxury, comfort, and the ease that is the central principle of what he believes the ethos of luxury to be.
Headquartered in Toronto, Ontario, the heart of this brand is an integrity, one that Patrick Assaraf gives back to his customers, while presenting them with effortless basics, with elegance and simplicity. Meet your new favourite t-shirt.
The Pima Cotton Stretch Crew T-Shirt in classic white offers elevated comfort in a timeless slim silhouette. Crafted in Peru from a premium Pima cotton blend, this men’s short sleeve tee features a luxuriously soft hand feel with added stretch for everyday ease.
The regular weight fabric makes it ideal for year-round layering or wearing on its own. Finished with a classic crewneck and clean hems, this Patrick Assaraf t-shirt is a wardrobe essential that combines quality with versatility.
- Designed for a slim fit
- Regular weight stretch fabric
- Ultra soft Pima cotton
- Regular crewneck and short sleeves
- 95% pima cotton, 5% spandex
